Laundry Experience Event 2019 (Belgium)

September 13th, 2019 - September 14th, 2019    Wommelgem, Belgium 

The Laundry Experience Event 2019 will be held at Laundry Clova, located at the Industriepark Kapelleveld, St. Jansveld 1, 2160 Wommelgem, Belgium.

The event offers an enormously extensive program with something for everyone. Besides watching demonstrations you can attend workshops, but there will also be visual presentations and various pitches from companies. The Friday is focused on textile service and business customers, the Saturday on retail textile cleaning including care for the elderly.

Themes that will be discussed on Friday include health care, robotics and big data, sustainable employability and modernization of employment conditions, workwear and corporate wear, innovation in texile and recycling and best practices and how this leads to profitable, sustainable business models.

During the Saturday, Laundry on-demand will be discussed and how the market will be expanded and sales will be stimulated, as will best practices and profitable, sustainable business models.

But on this day also a special fact is mentioned, namely the 100th anniversary of NETEX. Showcases and practical examples of successful new business models will be presented. The central theme of the 100th anniversary of NETEX wil be:


Please find here the website of the Laundry Experience Event and here the brochure (note! this is in Dutch)


A copy of the Presentation program created in English as well:

Presentation program Laundry Experience Event 2019: Doing business at TOP level

Date: Friday, September 13th

11.30 – 12.30 Automation: absolute necessity

IT and automation are indispensable in a modern textile care company. And rightly so, there are so many developments in the IT world. In this hour you will get a nice insight into the latest developments and what the next step can be for you.

Léon Wennekes of FTN (Moderator):

Introduction: Mass Customization: naturally the next (digital) step in the business model of textile care.

Jacco van Riessen of WSP:

Logistical integration in textile care

Peter van Kessel from ABS Laundry Solutions

Management of linen inventory and optimizing the turnover rate


12.30-13.00 Lunch


13.00-14.00 Robotics in the laundry, a glimpse into the factory of the future!

At the Laundry Experience Event 2019 a spinning robot can be admired: Robin! In addition, three leading suppliers will present the most striking innovations of robot technology in laundry. The focus here is on automation of inserting & folding towels as well as other flat goods. In addition, the focus is on sorting & identifying textiles.

Peter Wennekes from FTN (Moderator):

Introduction of developments in the field of robotics in the laundry

Markus Kobel of Laundry Robotics:

720 towels folded per hour; now it’s reality!

Michael Harre from Kannegiesser:

Robotics in professional textile care: the key for cost price leadership

Mads Andersen of Inwatec:

Robotics, artificial intelligence and 3D cameras are only a matter of time for industrial laundry


14.00 – 15.00 (Big) data management: Think outside of the box!

Why is data the new gold? Which data mining techniques can you apply to increase productivity? How can data optimize the customer experience? These questions are dealt with during the course, including various example cases of professional data management from multinational to SMEs.

Léon Wennekes of FTN (Moderator):

Introduction of the latest developments about (big) data management in textile service

Marien van Bezooijen of Gotli Labs:

The answer why just assessing productivity is insufficient

Wijnand ten Broek of Laundry Dashboard:

Laundry Dashboard and IoT (Internet of Things)

Arjen Bos van Eiffel:

Process Mining, using data-oriented processes to improve a better customer experience


15.00 – 15.30 Online services, smart logistics & E-commerce: what can it bring you?

What does online service & E-commerce mean for Textile service and how do new markets become available? Why are smart logistics solutions essential for saving costs and breaking the road to market expansion?

Leon Wennekes from FTN (moderator):

Introduction to E-commerce, smart logistics and the opportunities for market expansion; where are the options?

Rijk van der Meulen of the Eindhoven University of Technology:

Case presentation about smart logistics at H&S Transport: reducing logistics costs through a data-driven algorithm for transport planning


15.30 – 16.30 Textile innovation & recycling; towards the circular economy

In this content clock you will be informed about the latest developments regarding sustainability in textile care. What is the added value of modern textiles in a circular product flow? Textile waste: what exactly are we concerned about and what is the total saving potential? What contribution can you offer as a textile service company?

Henk Gooijer from TKT (moderator):

Visibly contribute to the sustainability of your customers: Textile recycling and Ecotool

Erik van der Weerd from WeVoTex:

A presentation about the developments in Chemical Recycling

Jobien Laurijssen from HAVEP:

Circular economy, don’t dream, just do. From post-consumer textiles to workwear


16.30 – 17.30 The future of textile care through the eyes of trend watcher Ruud Veltenaar

In 60 minutes you will be taken to the future of professional textile care and therefore also your future company. Ruud Veltenaar gives nearly 300 “inspiriments” and more than 50 lectures per year with an average rating of 9+ for content and performance! One of the most requested and best rated speakers in the market!

  • Philosopher, TedX speaker and trend watcher with an average audience score of 9.1
  • With expertise in industry 4.0, care & sustainability, you can expect inspiration everywhere!
  • Practice-oriented vision with a healthy dose of humor! 


17.30 – 18.30 Best Practice Awards, showtime!

  • The finalists for the Dutch Best Practices Awards will each be telling about their own company based on a pitch presentation and / or video in max. 5 minutes.
  • A professional jury will judge on 5 criteria (see CINET website) and immediately announce the counted points on a large screen.


18.30 – 19.30 Walking dinner


19.30 – 20.00 Workwear demonstration: added value in workwear;

During this demonstration you will get a glimpse into the latest functionalities and fashion trends from the world of work wear, while enjoying a drink.

  • Both personal protection equipment as well as promotional professional clothing
  • Trends in corporate fashion in 2019
  • New functional properties of work wear

By Paul de Jonge from Bierbaum-Proenen


20.00 – 20.30 Presentation of the FTN Energy Prize 2019!

As in previous years, various FTN members have made enormous efforts last year to make the world a little more sustainable. As the icing on the cake, the company with the most savings this year will receive the FTN Energy Prize 2019.


20.30 – 21.00 Presentation of Best Practices Awards

The winners from the Netherlands will be announced and receive the awards. The winners are provided with a direct placement for the international competition and a trip to Frankfurt (reimbursed by the sponsors of CINET’s Global Best Practices Awards).


Date: Saturday, September 14

General assembly of NETEX (members only)

11.30 – 12.30 Marketing & communication; mega investments in 2019 for branding of professional textile care

Disruption in the world of dry cleaners; it has been talked about for a long time but now it is reality. There are huge developments in Retail, for example with anti-fast fashion and building communities, and these have a visible influence on the way the Netherlands consumes. The movement is going on and so this also has an impact on the way you reach your (future) customers. During this course you will be taken along in the latest developments with the cooperation of Lukkien, one of the most renowned Dutch marketing agencies with 45 years of experience in numerous sectors including fashion and dry cleaning!

Leon Wennekes from NETEX (moderator):

Introduction of the latest developments in textile care from home and abroad

Marco Ophof van Lukkien:

Why the world of dry cleaning should develop into a total solution for (hygiene) services @home


12.30 – 13.00 Lunch


13.00 – 13.30 Bosatex completion of 2nd phase; moderator Peter Wennekes, presentation by Niels van Ras

  • The Bosatex scheme started implementation in 2010.
  • Ten years later, hundreds of soil investigations and more than fifty remediations were carried out.
  • Remediation has been carried out using techniques such as excavation, chemical oxidation, biological degradation, soil air extraction, soil heating and all possible combinations thereof.
  • What have we learned from this? And where are we now, what still needs to be done and how do we ensure that all agreements made are also implemented in the future?


13.30 – 14.30 Laundry on demand developments with contributions from Europe’s most impressive LOD players

With the forecast of $ 100 billion in revenue in Laundry on Demand in 2024, this topic obviously deserves attention. Washa (Denmark) is one of the most renowned Laundry on Demand companies in Europe and will give an extensive presentation about the experiences & insights they have gained since the launch in 2014 (!)

Leon Wennekes from NETEX (moderator)

Introduction; how can we work towards a tipping point & change consumer habits?

Karim Ben M’Barek of Washa (from Denmark):

Lessons learned in 5 years of trial & error in the laundry on demand space


14.30 – 15.15 NETEX 100 year update: take the laundry out! Moderator: Peter Wennekes

The NETEX 100 year campaign is a few months further. The results and experiences during the first half of the year are shared over the radio and online campaign and there are nice experiences gained by the prize winners and NETEX members.

Dr. Ir. Henk Gooijer and Joris Kragten MSc from TKT:

In the sign of NETEX 100 years, a cost comparison will also be presented:

Do you also stay cosy every week to do the laundry yourself? Or is it time to take the laundry out to a professional textile cleaner? Many people do not realize what costs are really made when washing at home. Investing in your own time is probably the biggest factor, but in addition, energy, water, maintenance, detergent and space are important cost factors. In short; all the arguments in a row to convince the customer to take the laundry out!


15.15 – 16.00 Fashion as a key partner for professional textile care! Moderator: Léon Wennekes

What is happening in the world of fashion? What does the fashion world expect from professional textile cleaning and what could cooperation look like? Will textile rental in retail be the next step for professional textile care?

Marcel den Hollander from Delft University:

“Fashion that goes round and round”

Erick Bouwer from CIRCOS:

Fashion rental instead of purchase: the sustainable future of modern consumption


16.00 – 17.30 One-stop-shopping in the year 2019: from dry cleaning to smarter! Moderator: Peter Wennekes

For this workshop, the renowned Chinese company Hanor (3000 franchise shops and 6 million customers) has been specially invited to tell a story about the cleaning of complex items in which Hanor specializes for the Laundry Experience Event. Niels Pols will also extensively inform you on behalf of your well-known supplier DD&A about the cleaning of complex articles such as:

  • Leather shoes and bags
  • Sneakers
  • Jackets in all shapes and sizes
  • Carpet
  • Duvets

To offer the total solution to your customers, it is not necessary at all to specialize in everything (moreover, it is almost impossible to do that). Through strong partnerships and good agreements with NETEX members, the Netherlands can be provided with a sublime qualitative service for all forms of textile and related products.