Continental Creative Services (CCS) – a division of Girbau North America (GNA) – recently changed its name to Girbau Creative Services (GCS). Kim Foxcroft – creative services manager- explains that by changing the name a better alignment with the parent company – Girbau Global Laundry Solutions – will be possible.
Since 2005 GCS has been offering cost-effective marketing, advertising and public relations services as support for GNA distributors and end-users. According to Foxcroft, the division provides distributors and their customers with everything from logo, brochure and website development to signage, direct mail campaigns, vehicle wraps and press releases.
Foxcroft also stated that as from now the division is to move forward under the Girbau umbrella and will be more focused on customer proximity, serving as one team, on innovation and sustainability.
