One of the key moments in Milan will be the presentation of the Global PTC Strategy Study Roadmap 2050. The Study provides market characteristics, international trends, developments and future perspectives for the Professional Textile Care industry.
The study combines extensive desk research with input and validation from hundreds of PTC professionals across countries and regions worldwide. It provides market-driven insights and a broader perspective on the developments that may influence future strategy, investment and decision-making.
Following its presentation, the Roadmap 2050 will be shared internationally with the PTC community and a wider network of stakeholders, including industry associations, companies, experts and relevant economic institutions/ agencies.
Milan marks the starting point for bringing the Roadmap 2050 findings to the industry worldwide.
