New Delhi, September 17

The Dry cleaning & Laundry Association of India (DLAI), supported by CINET, organized a truly inspiring National PTC Convention and the 2nd edition of the India Best Practices Laundry Awards Program in Hotel Radisson Blu in New Delhi. Indeed it was an inspiring event with some 350 attendants, some 45 sessions of education & training, workshops, a National Conference and of course booths with equipment and demonstrations of (inter-) national suppliers. The Winners of the CINET Overall Awards were:

Bianca The Luxury Clothspa in the Category Retail Textile Cleaning (RTC)
Beepee Puretex in the Category Industrial Textile Services (ITS).

Both companies have been invited by CINET to represent India at the Global Final of the GBPAP 22 in Milan.

In spite of turbulent market circumstances, the India Professional Textile Care market is booming and growing fast. Nevertheless there is a strong price competition, still a low availability of skilled personal and only little knowledge on modern processing techniques. But this is improving rapidly and the opportunities are immense. The country is economically progressing and currently one of the fastest growing economies in the world. There is a strong focus on modernization and investments in clear market opportunities.

DLAI had prepared an interesting program on trends, skills, knowledge and entrepreneurial tools to develop the business. The PTC Convention was opened by Raghav Aurora President of DLI. International suppliers like Ecolab, Seitz, Diversey, Tolon/Unica (Jensen), but also India suppliers like ParaClean Chemicals, Stas Chemicals, Ecostar/Ecolab, Quick Dry Cleaning Software and others presented their products, but also contributed in dozens of educational trainings sessions and workshops. Practically all aspects of modern processing, marketing, professional organization topics were addressed. In the morning CINET delivered a Key-Note speech with the title “PTC: in a Winning Mood”, addressing turbulency in the Global markets, the need for changing servicing models in PTC and the characteristics of successful PTC businesses around the globe.