Lavanett, a full-service laundry and drycleaning distributor based in Lachine, Quebec, recently welcomed Brian Hatt as sales director. Hatt will work to expand the market share and sales throughout Ontario, with special focus on Toronto, according to company owner Earl Eichen.
Hatt has over 38 years of drycleaning industry experience. He has managed the Canadian division of a leading drycleaning and laundry chemical provider for 21 years; served a Canadian laundry and drycleaning equipment distributor; and worked in training and wet cleaning management for a major U.S. laundry equipment manufacturer.
In his new role Hatt intends to use his expertise in wet cleaning and dry cleaning to help create more efficient, productive and eco-friendly operations. Hatt: “There is pressure on dry cleaners to transition from solvent-based dry cleaning to wet cleaning. We are seeing a growing number of landlords refusing to allow the use of perc or alternative solvents. The good news is that we have wet cleaning solutions that are now as effective as dry cleaning. My goal is to work closely with customers to create cost-effective solutions that make them more productive and profitable.”