“Hey Siri, Do The Laundry!”, a Popular Tag Everywhere

Innovation & new technologies are being introduced and implemented in society every day. The pace of innovation – with platforms, blockchain, 3D printing, biotech, virtual & augmented reality, IoT (internet of things), Big data, robotics and AI (artificial intelligence) to name a few – is mind blowing from time to time.

All of them have a main goal: the maximum convenience for the consumer. Because the consumer is focused on convenience, a fact that is proved by one of the trending merchandises on the e-commerce platform, focused on: “Hey Siri, Do The Laundry!” quote. Food for thought, inspiration for PTC companies that can apply digitization in reaching new markets by focusing on the optimization of the customer journey to increase customer value and, most naturally the revenues.