Servizi Italia presents company rebranding

Servizi Italia – one of Italy’s leading companies in integrated healthcare services with operations in Brazil, Turkey, India, Albania, Morocco and Singapore – recently presented its renewed logo and website. It has been the result of an intensive process of corporate rebranding for the main communication elements of the Group.

Since its foundation in 1986 the company has developed considerably. From being a simple industrial laundry in the province of Parma it became a leading provider of integrated rental, washing and sterilization services for textile materials and surgical instruments for hospital facilities. The company created strong international growth and expanded its range of services from healthcare to industry.

In the past few years the company has also developed new business lines. This diversification has been included in the rebranding process. As a result  a new colour palette was chosen that is to represent each of the current eight business lines. Apart from that a new, user-friendly website layout allows users to learn about every aspect of the company. The graphic style that is chosen has to reflect the image of a modern society. Constant evolution but maintaining its continuity. Just like the company states to have done.